[Vacature] Manager Digital Communications (Performance Marketing) in the Emirates

In this role you will be required to lead Performance Marketing for the Emirates Group, through the use of paid and organic efforts this person will focus on a portfolio of channels that acquire new customers as well as increase repeat purchase from existing customers and Skywards members.

Key Accountabilities:

• Articulate clear strategic direction regarding Emirates’ organic and paid digital acquisition efforts
• Build a best in class digital performance marketing team.  
• Use a portfolio approach to acquire new customers combining paid and organic efforts across channels
• Direct all SEM, remarketing, affiliate, and display efforts across Emirates.com sites and mobile sites & apps
• Work closely with key business stakeholders to deliver on agreed business goals on a market level
• Create innovative ways to introduce Emirates brand to customers through online efforts
• Partner across the organization to create a focus on member acquisition and conversion of members to customers.

Qualifications & Experience

• Bachelor’s degree (MBA preferred) in marketing, business, economics, psychology.
• 10 years marketing experience in ecommerce or with a consumer brand (with a strong online presence).
• Extremely analytic focused with an ability to feel comfortable with large data sets
• Have a superior command of search marketing techniques including SEO and SEM. Expertise in display, retargeting, email, social and affiliate marketing also strongly preferred.
• Highly organized with outstanding project management skills
• Excellent influencing skills and a proven collaborator
• Excellent written and verbal communications skills; outstanding presentation skills to all levels of an organization
• Extremely comfortable with numbers; both using them and talking about them
• Self-motivated, nimble and solution-driven.

Salary & Benefits:

We offer an attractive tax-free salary, paid in Dirhams, the local currency of the UAE. Besides generous travel benefits normally associated with an airline, this managerial role also has excellent leave, health care packages, accommodation and more.

About Emirates

Tomorrow you could be living in dynamic Dubai and earning a tax-free salary with global benefits. Starting with two aircraft and a handful of enthusiastic people, we have grown at a phenomenal rate. We are now one of the fastest growing airlines in the world, flying to over 125 destinations across 6 continents.

We are looking for people to join our global family of over 55,000 people from 160 nationalities across a diverse range of disciplines. If you are a high performer, seeking unparalleled career opportunities, join the Emirates team and help us create the future of travel.

To Apply:

Please submit your application before 15^th May 2015 23:59 GMT + 4 hours