{"id":75036,"date":"2012-11-07T07:45:46","date_gmt":"2012-11-07T06:45:46","guid":{"rendered":"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/?p=75036"},"modified":"2012-11-06T20:02:08","modified_gmt":"2012-11-06T19:02:08","slug":"de-seo-puzzle-en-vier-hoofdfactoren","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/de-seo-puzzle-en-vier-hoofdfactoren\/","title":{"rendered":"De &#8216;SEO Puzzle&#8217; en vier hoofdfactoren"},"content":{"rendered":"<p><a href=\"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/?attachment_id=75038\" rel=\"attachment wp-att-75038 noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-75038\" title=\"seokop\" src=\"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/wp-content\/uploadsnieuwssocial\/2012\/11\/seokop-465x309.jpg\" alt=\"\" width=\"465\" height=\"309\"><\/a><\/p>\n<p>SEO is voor velen een puzzel. We kennen de (Penguin) \u00a0update van Google en impact van nieuwe content zoals sociale media content. Een goede contentstrategie bevordert dus de SEO, de optimale vindbaarheid in de zoekmachine. \u00a0<!--more--><\/p>\n<p><strong>Vier factoren\u00a0<\/strong><\/p>\n<p>Vier onderdelen bepalen de puzzel:<\/p>\n<p>&#8211; <strong>kwaliteitscontent<\/strong>: maak unieke en relevante content.<\/p>\n<p>&#8211; de <strong>keywords<\/strong>: gebruiks ze in jouw website-teksten maar ook de META-teksten zoals titel.<\/p>\n<p>&#8211; <strong>engagement<\/strong>: zoals snelheid, de opbouw van de pagina&#8217;s en snelheid waarmee Google jouw pagina&#8217;s kan doorzoeken en indexeren.<\/p>\n<p>&#8211; <strong>frisheid<\/strong>: hoe vaak ververs je jouw website of pagina?<\/p>\n<p>Daarbij is het goed te weten dat Google geen websites maar pagina&#8217;s indexeert. Duurt het te lang of is de pagina te zwaar of onlogisch opgebouwd dan stopt het indexeren.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/?attachment_id=75037\" rel=\"attachment wp-att-75037 noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-75037\" title=\"120330621265283165_BxJ5LE4U_c\" src=\"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/wp-content\/uploadsnieuwssocial\/2012\/11\/120330621265283165_BxJ5LE4U_c.jpg\" alt=\"\" width=\"465\" height=\"1700\"><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":2,"featured_media":75037,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[81,1314],"class_list":["post-75036","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen-nieuws","tag-marketing","tag-seo"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/75036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=75036"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/75036\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/75037"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=75036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=75036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=75036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}