{"id":704373,"date":"2025-08-12T01:21:23","date_gmt":"2025-08-11T23:21:23","guid":{"rendered":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/?p=704373"},"modified":"2025-08-12T19:26:39","modified_gmt":"2025-08-12T17:26:39","slug":"de-boardroomtv-is-het-vak-te-gespecialiseerd-geworden-wat-is-nog-de-marketingwaarde-van-een-b-corp","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/de-boardroomtv-is-het-vak-te-gespecialiseerd-geworden-wat-is-nog-de-marketingwaarde-van-een-b-corp\/","title":{"rendered":"De Boardroom TV: &#8216;Het vak &#8216;overgespecialiseerd&#8217;? Wat is marketingwaarde B-Corp? De kracht van brand experiences?&#8217;"},"content":{"rendered":"<div><\/div>\n<div>\n<div id=\"attachment_704462\" style=\"width: 1290px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-704462\" class=\"size-full wp-image-704462\" src=\"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2025\/02\/img_67aa27575eb0b-1.png\" alt=\"Talkshow De Boardroom: &#039;Het vak &#039;overgespecialiseerd&#039;? Wat is marketingwaarde B Corp? Kracht brand experiences?&#039;\" width=\"1280\" height=\"720\" title=\"\" srcset=\"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2025\/02\/img_67aa27575eb0b-1.png 1280w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2025\/02\/img_67aa27575eb0b-1-700x394.png 700w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2025\/02\/img_67aa27575eb0b-1-1024x576.png 1024w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2025\/02\/img_67aa27575eb0b-1-250x141.png 250w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2025\/02\/img_67aa27575eb0b-1-768x432.png 768w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2025\/02\/img_67aa27575eb0b-1-720x405.png 720w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2025\/02\/img_67aa27575eb0b-1-520x293.png 520w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2025\/02\/img_67aa27575eb0b-1-320x180.png 320w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><p id=\"caption-attachment-704462\" class=\"wp-caption-text\">Talkshow De Boardroom: &#8216;Het vak &#8216;overgespecialiseerd&#8217;? Wat is marketingwaarde B Corp? Kracht brand experiences?&#8217;<\/p><\/div>\n<\/div>\n<div><strong>De Boardroom is d\u00e9 business talkshow over actuele en urgente zaken uit de wereld van creativity, marketing en digital. Nieuws.Marketing kent een samenwerking met de interessante vak-tv van De Boardroom.\u00a0 <\/strong><span dir=\"auto\"><strong>In deze aflevering praten ze met Antoinette Hoes\u00a0(Eigenaar Hoes Strategy) en\u00a0Micha Medendorp\u00a0(CEO Marie-Stella-Maris) over onder meer:<\/strong> <\/span><\/div>\n<ul>\n<li>Is het vak te gespecialiseerd geworden?<\/li>\n<li>Wat is nog de marketingwaarde van een B Corp?<\/li>\n<li>En: wordt de kracht van brand experiences genoeg benut?<\/li>\n<\/ul>\n<p>Wat zeggen recente onderzoeken? Welke trends zien we hierbij in de markt? En hoe kijken onze tafelgasten er tegenaan? Sidekick: <a href=\"https:\/\/deboardroom.live\/over-ons\/\" target=\"_blank\" rel=\"noopener\">Bert Hagendoorn<\/a>. Presentatie: <a href=\"https:\/\/deboardroom.live\/over-ons\/\" target=\"_blank\" rel=\"noopener\">Ronald ter Voert<\/a>. Meer info op: <a href=\"https:\/\/deboardroom.live\/\" target=\"_blank\" rel=\"noopener noreferrer\">deboardroom.live<\/a>.<\/p>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<div class=\"video-container\"><iframe loading=\"lazy\" title=\"Het vak &#039;overgespecialiseerd&#039;? Wat is marketingwaarde B Corp? Kracht brand experiences?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/85i-3awy5h4?start=5&#038;feature=oembed&#038;wmode=opaque\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":194,"featured_media":704462,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5670],"tags":[8331],"class_list":["post-704373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-videopresentatie","tag-de-boardroom"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/704373","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/194"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=704373"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/704373\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/704462"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=704373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=704373"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=704373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}