{"id":510728,"date":"2018-06-21T12:35:54","date_gmt":"2018-06-21T10:35:54","guid":{"rendered":"http:\/\/www.nieuws.marketing\/strategie_nieuws\/?p=510728"},"modified":"2018-06-21T12:35:54","modified_gmt":"2018-06-21T10:35:54","slug":"instagram-television-gaat-de-strijd-aan-met-youtube-en-zet-in-op-lange-verticale-videos","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/instagram-television-gaat-de-strijd-aan-met-youtube-en-zet-in-op-lange-verticale-videos\/","title":{"rendered":"Instagram Television gaat de strijd aan met YouTube en zet in op lange, verticale video&#8217;s"},"content":{"rendered":"<header class=\"article__header\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-510729\" src=\"http:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/1-EntryPoint-2UP-EN.png\" alt=\"\" width=\"1024\" height=\"881\" srcset=\"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/1-EntryPoint-2UP-EN.png 1024w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/1-EntryPoint-2UP-EN-300x258.png 300w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/1-EntryPoint-2UP-EN-520x447.png 520w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/1-EntryPoint-2UP-EN-250x215.png 250w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/1-EntryPoint-2UP-EN-700x602.png 700w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/1-EntryPoint-2UP-EN-768x661.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p class=\"article__intro\"><strong>Platform Instagram &#8211; met meer dan een miljard maandelijkse gebruiekrs &#8211; laat voortaan video toe die langer zijn dan een minuut. Op het nieuwe platform IGTV, Instagram Television, kunnen gebruikers video&#8217;s plaatsen van maximaal een uur lang. Daarmee hoopt de fotoapp van moederbedrijf Facebook gebruikers weg te kapen bij het grootste videoplatform YouTube.<\/strong><\/p>\n<\/header>\n<blockquote><p>Today, we have two big announcements to share. First, Instagram is now a global community of one billion! Since our launch in 2010, we\u2019ve watched with amazement as the community has flourished and grown. This is a major accomplishment \u2014 so from all of us at Instagram, thank you!<\/p>\n<p>Second, we\u2019re announcing our most exciting feature to date: IGTV, a new app for watching long-form, vertical video from your favorite Instagram creators, like\u00a0<a href=\"https:\/\/www.instagram.com\/laurdiy\/\">LaurDIY<\/a>\u00a0posting her newest project or\u00a0<a href=\"https:\/\/www.instagram.com\/kingbach\/\">King Bach<\/a>\u00a0sharing his latest comedy skit. While there\u2019s a stand-alone IGTV app, you\u2019ll also be able to watch from within the Instagram app so the entire community of one billion can use it from the very start.<\/p><\/blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-510730\" src=\"http:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/02-20180619-KS-pamelachen-IMG_0157-2160_lo-1.jpg\" alt=\"\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/02-20180619-KS-pamelachen-IMG_0157-2160_lo-1.jpg 800w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/02-20180619-KS-pamelachen-IMG_0157-2160_lo-1-300x200.jpg 300w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/02-20180619-KS-pamelachen-IMG_0157-2160_lo-1-520x346.jpg 520w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/02-20180619-KS-pamelachen-IMG_0157-2160_lo-1-250x167.jpg 250w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/02-20180619-KS-pamelachen-IMG_0157-2160_lo-1-700x466.jpg 700w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2018\/06\/02-20180619-KS-pamelachen-IMG_0157-2160_lo-1-768x512.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<h2><\/h2>\n<blockquote><p>IGTV is different in a few ways. First, it\u2019s built for how you actually use your phone, so videos are full screen and vertical. Also, unlike on Instagram, videos aren\u2019t limited to one minute. Instead, each video can be up to an hour long.<\/p>\n<p>We\u2019ve made it simple, too. Just like turning on the TV, IGTV starts playing as soon as you open the app. You don\u2019t have to search to start watching content from people you already follow on Instagram and others you might like based on your interests. You can swipe up to discover more \u2014 switch between \u201cFor You,\u201d \u201cFollowing,\u201d \u201cPopular\u201d and \u201cContinue Watching.\u201d You can also like, comment and send videos to friends in Direct.<\/p><\/blockquote>\n<h2>Snapchat<\/h2>\n<p>IGTV wordt net als Periscope van Twitter een los onderdeel maar ook onderdeel van\u00a0 de Instagram-app, de weergave van de video over het hele scherm heet Instagram afgekeken van Snapchat. Volgens Instagram heeft verticale video de toekomst. Dit is anders dan de weergave op YouTube.<\/p>\n<p>&nbsp;<\/p>\n<div class=\"video-container\"><iframe loading=\"lazy\" title=\"IGTV: What is it? Why it&#039;s important \u2014 and why you should use it!\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/PvmKlkKR9Ho?feature=oembed&#038;wmode=opaque\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<p>Via Instagram-press.com juni 2018<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":2,"featured_media":510729,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6447,2877],"tags":[],"class_list":["post-510728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-plus-online-digital-marketing-nieuws-trends","category-opvallend-2"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/510728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=510728"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/510728\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/510729"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=510728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=510728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=510728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}