{"id":485979,"date":"2017-12-10T12:40:04","date_gmt":"2017-12-10T11:40:04","guid":{"rendered":"http:\/\/www.nieuws.marketing\/strategie_nieuws\/?p=485979"},"modified":"2017-12-10T13:42:50","modified_gmt":"2017-12-10T12:42:50","slug":"apple-koopt-muziekdienst-shazam","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/apple-koopt-muziekdienst-shazam\/","title":{"rendered":"Apple koopt muziekdienst Shazam"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-485981\" src=\"http:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2017\/12\/eeetR.png\" alt=\"\" width=\"1494\" height=\"944\" title=\"\" srcset=\"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2017\/12\/eeetR.png 1494w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2017\/12\/eeetR-300x190.png 300w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2017\/12\/eeetR-520x329.png 520w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2017\/12\/eeetR-250x158.png 250w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2017\/12\/eeetR-700x442.png 700w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2017\/12\/eeetR-768x485.png 768w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2017\/12\/eeetR-1024x647.png 1024w\" sizes=\"auto, (max-width: 1494px) 100vw, 1494px\" \/><\/p>\n<p>Dat Apple een duurzame strategie rondom het aanbieden van muziek, video en tv voor ogen heeft, mag duidelijk zijn. Diverse bronnen melden begin december 2017 dat Apple Shazam overneemt:<\/p>\n<blockquote>\n<p id=\"BonMVf\">For Apple, the obvious benefit of acquiring Shazam is the company\u2019s music and sound recognition technologies. It will also save some money on the commissions Apple pays Shazam for sending users to its iTunes Store to buy content, which made up the majority of Shazam\u2019s revenue in 2016, and drove 10 percent of all digital download sales, according to\u00a0<a href=\"https:\/\/www.wsj.com\/articles\/music-app-maker-shazam-finally-turns-a-profitbut-not-from-music-1475134203\" target=\"_blank\" rel=\"noopener\"><em>The Wall Street Journal<\/em><\/a>.<\/p>\n<\/blockquote>\n<h1>Omzet<\/h1>\n<p>Shazam &#8211; dat al ruim 19 jaar bestaat &#8211; kende in 2016 maar 50 miljoen euro omzet. Toch is de muziek-herkennings-dienst interessant gezien de links en deals met diensten als Snapchat en de meer dan 1 miljard downloads van de populaire app.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":25,"featured_media":485981,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-485979","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen-nieuws"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/485979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=485979"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/485979\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/485981"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=485979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=485979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=485979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}