{"id":424161,"date":"2016-10-26T23:13:43","date_gmt":"2016-10-26T21:13:43","guid":{"rendered":"http:\/\/www.nieuws.marketing\/strategie_nieuws\/?p=424161"},"modified":"2016-10-26T23:13:43","modified_gmt":"2016-10-26T21:13:43","slug":"snapchat-inc-wil-4-miljard-usd-ophalen-met-ipo-beursgang","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/snapchat-inc-wil-4-miljard-usd-ophalen-met-ipo-beursgang\/","title":{"rendered":"Snap(chat) Inc. wil 4 miljard USD ophalen met IPO #beursgang"},"content":{"rendered":"
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\"snapchat-wil-beurs\"<\/p>\n

Snapchat – met zo’n 3 miljoen gebruikers in Nederland en ruim 300 miljoen wereldwijd – is de populaire dienst waarmee gebruikers fotoberichten kunnen zenden die na enkele seconden weer verdwijnen. De bekende Stories hebben de sociale app in 2015 een enorme boost gegeven. Snapchat wil wil zo’n 4 miljard dollar ophalen met een IPO, een gang naar de beurs. Bloomberg\/Techcrunch meldt:<\/p>\n

In addition, those documents suggested that Snapchat estimated it would\u00a0generate between $250 million and $350 million in revenue this year. A $25 billion to $35 billion valuation is quite a large range, but given that the discussions seem quite early, it looks like bankers are still working to nail down the overall appetite for Snapchat\u2019s IPO.<\/p><\/blockquote>\n

Vooral onder jongeren is de app erg populair; uit het onderzoek blijkt dat inmiddels 72% van alle jongeren tussen de 12 en 19 jaar oud Snapchat op zijn telefoon\u00a0heeft. Bij deze leeftijdsgroep is Snapchat echter altijd al populair geweest; de grootste groei is te vinden onder iets oudere gebruikers<\/span><\/a>. Onlangs lanceerde Snap Inc (de nieuwe bedrijfsnaam) nog een bril om eenvoudig mee te filmen (en te delen)<\/span><\/a>.<\/p>\n

Raising that much money wouldn\u2019t be outlandish for a company like Snapchat, however. Facebook, in its IPO, raised around $16 billion, while Twitter raised around $1.8 billion. Obviously the former has proved to be more successful than the latter, but if Snapchat can capture early interest and raise a large amount of capital, it can get ahead of future potential waning interest.<\/p><\/blockquote>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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