{"id":412820,"date":"2016-09-08T08:08:01","date_gmt":"2016-09-08T06:08:01","guid":{"rendered":"http:\/\/www.nieuws.marketing\/strategie_nieuws\/?p=412820"},"modified":"2016-09-07T13:56:02","modified_gmt":"2016-09-07T11:56:02","slug":"fashion-brand-michael-kors-komt-met-een-eigen-smartwatch","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/fashion-brand-michael-kors-komt-met-een-eigen-smartwatch\/","title":{"rendered":"[IoT] Fashion brand Michael Kors komt met een eigen smartwatch"},"content":{"rendered":"
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\"michael-kors-access-press\"<\/div>\n
Modemerk Michael Kors komt met\u00a0een eigen smartwatch onder de naam Access. Het gaat om een luxe horloge dat\u00a0gepersonaliseerd kan worden met display faces, kleuren en polsbandjes.<\/div>\n<\/div>\n<\/div>\n
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App notifications you want, right when you want them.<\/div>\n<\/blockquote>\n
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Hij draait op Android Wear en is voorzien van onder meer een Qualcomm Snapdragon Wear 2100-chip.\u00a0De wearable, ontwikkeld in samenwerking met Google, is\u00a0compatible met Android-telefoons en ook iPhones. De Michael Kors Access komt beschikbaar in diverse\u00a0landen en zal worden vergezeld door een wereldwijde marketingcampagne met medewerking van Zendaya en Martha Hunt.<\/div>\n<\/div>\n
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Designed to show that technology and social connectivity should be seamless, the MICHAEL KORS ACCESS line proves that access can be both glamorous and effortless. “I’m in the business of making people’s lives easier through fashion,” says Michael Kors. “I thought, ‘Why can’t tech accessories be chic and glamorous?’ You wear them every day. After all, technology is impacting life more and more. It should reflect your personal taste as much as anything else, but it should also give you access to all the experiences that you want.”<\/p><\/blockquote>\n<\/div>\n

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De prijs voor het horloge begint bij 350 dollar, maar ook zijn activity trackers van het merk beschikbaar vanaf 95 dollar. De uitlevering staat voor eind van dit jaar.<\/em><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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