{"id":314901,"date":"2015-08-19T09:09:57","date_gmt":"2015-08-19T07:09:57","guid":{"rendered":"http:\/\/www.socialmediasocialmedia.nl\/strategie_nieuws\/?p=314901"},"modified":"2015-08-18T16:37:18","modified_gmt":"2015-08-18T14:37:18","slug":"download-tweede-editie-mobile-whitepaper-ddma-vol-insights","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/download-tweede-editie-mobile-whitepaper-ddma-vol-insights\/","title":{"rendered":"[Download] Tweede editie Mobile whitepaper DDMA vol insights"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\" size-medium wp-image-315388 aligncenter\" src=\"http:\/\/www.socialmediasocialmedia.nl\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2015\/08\/whietpaper-700x487.jpg\" alt=\"whietpaper\" width=\"700\" height=\"487\" title=\"\" srcset=\"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2015\/08\/whietpaper-700x487.jpg 700w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2015\/08\/whietpaper-300x209.jpg 300w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2015\/08\/whietpaper-520x361.jpg 520w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2015\/08\/whietpaper-250x174.jpg 250w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2015\/08\/whietpaper-768x534.jpg 768w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2015\/08\/whietpaper.jpg 784w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>De Nederlandse mobile elite verzamelde zich\u00a0net voor de zomer\u00a0in een Amsterdamse wijnkelder voor de tweede editie van de <a href=\"https:\/\/ddma.nl\/commissies-home\/commissie-mobile\/\" target=\"_blank\" rel=\"noopener\">DDMA Mobile Elite.<\/a>\u00a0De cr\u00e8me de la cr\u00e8me van mobile Product Owners spraken over de toekomst van mobile app development. Genodigden: de corporates (KLM, Eneco, T-Mobile en ABN Amro), de online uitgevers en e-commerce partijen (Marktplaats, Travelbird, Emesa, NU.nl\u00a0en Blendle) en de top mobile agencies en -consultancy (aFrogleap, Icemobile, Mediabunker, Sharewire, Green Orange en Fluitman.com).<\/p>\n<h2>6 insights<\/h2>\n<p><a href=\"https:\/\/ddma.nl\/download\/37573\/\" target=\"_blank\" rel=\"noopener\"><strong>Download<\/strong> <\/a>hier de whitepaper die is gebaseerd op het\u00a0gesprek met deze experts. Het document bevat 6 insights over o.a.:<\/p>\n<ul>\n<li>design en user experience<\/li>\n<li>betrokkenheid van de medewerkers in content, creatie en sales<\/li>\n<li>de steun vanuit de stakeholders binnen bedrijven<\/li>\n<\/ul>\n<p>De commissie gaat door met organiseren van Elite sessies. Voor developers maar ook voor marketeers. De groep verzamelt de beste verhalen\u00a0uit deze besloten bijeenkomsten en geeft deze een podium tijdens de Mobile Wave in december.\u00a0In het najaar haalt de commissie mobile kennis op uit de sector via het jaarlijkse Mobile onderzoek. Op korte termijn meer!<\/p>\n<h2>The 6 key insights<\/h2>\n<p>1. The mobile future demands a &#8216;service design way of thinking&#8217; of all companies. However, the importance of user experience (UX) is often underestimated by the mobile elite (and by company management).<\/p>\n<p>2. 100% of the attendees use an agile methodology, e.g. SCRUM or Kanban. But outside the development teams the use of an agile methodology is not (yet) a standard. For a successful SCRUM process the team must have a product owner with a clear mandate.<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/ddma.nl\/download\/37573\/\" target=\"_blank\" rel=\"noopener\">Download hier het whitepaper voor alle insights!<\/a><\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":2,"featured_media":315388,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3758],"tags":[279],"class_list":["post-314901","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-contentmarketing-online-digital-marketing-nieuws","tag-download"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/314901","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=314901"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/314901\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/315388"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=314901"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=314901"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=314901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}