{"id":30766,"date":"2011-12-25T12:12:10","date_gmt":"2011-12-25T11:12:10","guid":{"rendered":"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/?p=30766"},"modified":"2011-12-25T15:06:16","modified_gmt":"2011-12-25T14:06:16","slug":"video-the-zero-moment-of-truth","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/video-the-zero-moment-of-truth\/","title":{"rendered":"VIDEO: The Zero Moment of Truth; hoe een marketeer de consument voor zich wint"},"content":{"rendered":"<p><a href=\"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/2011\/12\/25\/video-the-zero-moment-of-truth\/zmot\/\" rel=\"attachment wp-att-30767 noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-30767 alignnone\" title=\"zmot\" src=\"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/wp-content\/uploadsnieuwssocial\/2011\/12\/zmot.jpg\" alt=\"\" width=\"465\" height=\"262\" srcset=\"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2011\/12\/zmot.jpg 465w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2011\/12\/zmot-250x141.jpg 250w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2011\/12\/zmot-320x180.jpg 320w\" sizes=\"auto, (max-width: 465px) 100vw, 465px\" \/><\/a><\/p>\n<p>Deze video visualiseert in een animatie hoe consumenten beslissingen maken en wat marketeers kunnen doen om die consumenten echt voor zich te winnen.<\/p>\n<p><!--more--><\/p>\n<p>De video is uitgevoerd door Scopper Scineces in opdracht van Google. Het visualiseert ons gedrag ten aanzien van alle soorten boodschappen. Zowel online als Offline.<br \/>\n<iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/g40rrWBx2ok\" frameborder=\"0\" width=\"465\" height=\"315\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":13,"featured_media":30767,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5670],"tags":[2630],"class_list":["post-30766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-videopresentatie","tag-zero-moment-of-truth"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/30766","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=30766"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/30766\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/30767"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=30766"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=30766"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=30766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}