{"id":281893,"date":"2015-06-11T21:56:56","date_gmt":"2015-06-11T19:56:56","guid":{"rendered":"http:\/\/www.socialmediasocialmedia.nl\/strategie_nieuws\/?p=281893"},"modified":"2015-06-11T21:56:56","modified_gmt":"2015-06-11T19:56:56","slug":"de-beste-social-media-awards-coolblue-yolanthe-klm-en-meer","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/de-beste-social-media-awards-coolblue-yolanthe-klm-en-meer\/","title":{"rendered":"De Beste Social Media Awards: Coolblue, Yolanthe, KLM en meer!"},"content":{"rendered":"

\"947x594xKLM_hartjeinraam.png.pagespeed.ic.x_ndll-7EN<\/p>\n

11 juni 2015 stond in het teken van De Beste Social Media Awards.\u00a0Bij de verkiezing De Beste Social Media Awards is webwinkel Coolblue de grote winnaar van\u00a0de merken. Cabaretier Jochem Myjer is verkozen tot beste BN\u2019er op sociale media, terwijl\u00a0Yolanthe Sneijder-Cabau gewonnen heeft in de categorie Slechtste Bericht. Ruim 6.000 unieke\u00a0bezoekers stemden dit jaar ruim 60.000 keer op 10 categorie\u00ebn. Tijdens een groots feest in\u00a0Amsterdam kregen de winnaars een oorkonde, een trofee en eeuwige roem uitgereikt.<\/p>\n

Coolblue<\/h2>\n

Winnaar Coolblue ontvangt als enige merk vier awards, waaronder die voor Beste Merk en\u00a0Beste Grap. De KLM is een goede tweede met drie prijzen, waaronder die voor Beste Reactie op\u00a0een bedrijf en Beste Visueel. Stabilo, ABN AMRO en Vodafone worden alle twee keer bekroond.<\/p>\n

\"631x380xSlechtste_YolantheTweet_Ibiza_instagram.png.pagespeed.ic.HhUjzX2XJY\"<\/p>\n

In de categorie Slechtste Bericht gaan de meeste stemmen ruim naar Yolanthe Sneijder-Cabau.\u00a0Jochem Myjer wordt uitgeroepen als beste BN\u2019er op social media. Arjen Lubach wint in die\u00a0categorie de Juryprijs.<\/p>\n

 <\/p>\n

BESTE TEKST<\/strong><\/div>\n
<\/div>\n
Jury:<\/strong><\/div>\n
1. Vodafone (bureau: TBWA\\): 11,1 %<\/strong><\/div>\n
2. Weight Watchers (bureau: Your Social\/dennnis): 10,36%<\/div>\n
3. ING: 9,93%<\/div>\n
5. Praxis (bureau: Yune): 9,25%<\/div>\n
5. Jones Brothers Coffee (bureau: Blutarsky): 9,25%<\/div>\n
<\/div>\n

 <\/p>\n

Winnaar:<\/strong><\/div>\n
\n
1. Vodafone (bureau: TBWA\\): 24,95%<\/b><\/div>\n
2. ING: 24,07%<\/div>\n
3. Praxis (bureau: Yune): 23,53%<\/div>\n
4. Jones Brothers Coffee\u00a0(bureau: Blutarsky: 14,02%<\/div>\n
5. Weight Watchers (bureau: Your Social\/dennnis): 13,37%<\/div>\n
<\/div>\n<\/div>\n
\n

 <\/p>\n

<\/strong>BESTE VISUEEL<\/strong><\/div>\n<\/div>\n
<\/div>\n
Jury:<\/strong><\/div>\n
\u00a01. Heineken Amsterdam (bureau: Boomerang Create): 11,17%<\/strong><\/div>\n
\n
3. Heineken Kangoeroe (bureau: Boomerang Create): 10,52%<\/div>\n
4. NS (bureau: Brandfighters): 10,52%<\/div>\n
4. Heineken kippenvel (bureau: Boomerang Create): 9,15%<\/div>\n
5. KLM (bureau: Grafisch Lab): 8,69%<\/div>\n<\/div>\n
<\/div>\n

 <\/p>\n

Winnaar:<\/strong><\/div>\n
\n
1. KLM (bureau: Grafisch Lab): 23,05%<\/strong><\/div>\n
2. Heineken Amsterdam (bureau: Boomerang Create): 20,6%<\/div>\n
3. Heineken kippenvel (bureau: Boomerang Create): 19,93%<\/div>\n
4. Heineken Kangoeroe (bureau: Boomerang Create): 18,55%<\/div>\n
5. NS (bureau: Brandfighters): 17,93%<\/div>\n
<\/div>\n<\/div>\n
<\/div>\n
BESTE GRAP<\/strong><\/div>\n
<\/div>\n
\u00a0Jury:<\/strong><\/div>\n
\u00a01. Nationale Politie: 10,61%<\/strong><\/div>\n
\n
2. Heineken (bureau: TBWA\\): 10,42%<\/div>\n
3. Coolblue: 9,85%<\/div>\n
4. Tomhoes (bureau: Etcetera): 9,54%<\/div>\n
5. Ziggo (bureau: Ride): 9,29%<\/div>\n<\/div>\n
<\/div>\n

 <\/p>\n

Winnaar:<\/strong><\/div>\n
1. Coolblue: 27,01%<\/strong><\/div>\n
2. Heineken (bureau: TBWA\\): 24,2%<\/div>\n
\n
3. Nationale Politie: 21,53%<\/div>\n
4. Tomhoes (bureau: Etcetera): 13,53%<\/div>\n
5. Ziggo (bureau: Ride): 13,44%<\/div>\n
<\/div>\n

 <\/p>\n

<\/b>BESTE BN\u2019er<\/b><\/div>\n<\/div>\n
Jury:<\/strong><\/div>\n
1<\/strong>. Arjen Lubach: 9,24%<\/strong><\/div>\n
\n
2. Jochem Myjer: 9,03%<\/div>\n
3. Georgina Verbaan: 7,77%<\/div>\n
4. Raemon Sluiter: 6,93%<\/div>\n
5. Claudia de Breij: 6,09%<\/div>\n
6. Hans Kaz\u00e0n: 5,88%<\/div>\n
7. Chantal Janzen: 5,04%<\/div>\n<\/div>\n
<\/div>\n

\"485x485xjochemvierkant.png.pagespeed.ic.lp3JxV6SZQ\"<\/p>\n

Winnaar:<\/strong><\/div>\n
1. Jochem Myjer: 23,77%<\/strong><\/div>\n
2. Arjen Lubach: 18,86%<\/div>\n
3. Chantal Janzen: 15,49%<\/div>\n
4. Georgina Verbaan: 12,85%<\/div>\n
\n
5. Raemon Sluiter: 11,02%<\/div>\n
6. Claudia de Breij: 9,06%<\/div>\n
7. Hans Kaz\u00e0n: 8,94%<\/div>\n
<\/div>\n<\/div>\n
\n

 <\/p>\n

<\/strong>BESTE CREATIEF<\/strong><\/div>\n
Jury:<\/strong><\/div>\n<\/div>\n
\u00a01. ABN AMRO\u00a0(bureau: WeFilm): 12,44%<\/strong><\/div>\n
\n
2. Liga (bureau: TBWA\\): 12,25%<\/div>\n
3. ANWB (bureau: VERTOV): 11,46%<\/div>\n
4. Plan Nederland\u00a0(bureau: Jalt): 7,9%<\/div>\n
5. Telegraaf (bureau: a Friend of Mine): 5,93%<\/div>\n<\/div>\n
<\/div>\n

 <\/p>\n

Winnaar:<\/strong><\/div>\n
1.\u00a0ABN AMRO (bureau: WeFilm): 25,41%<\/b><\/div>\n
\n
2. ANWB (bureau: VERTOV): 23,41%<\/div>\n
3. Plan Nederland (bureau: Jalt): 21,77%<\/div>\n
4. Liga (bureau: TBWA\\): 19,56%<\/div>\n
5. Telegraaf (bureau: a Friend of Mine ): 9,84%<\/div>\n<\/div>\n
<\/div>\n
\n

 <\/p>\n

<\/b>BESTE REACTIE OP EEN CONSUMENT<\/b><\/div>\n<\/div>\n
Jury:<\/strong><\/div>\n
\u00a01. Coolblue uitpakkers: 8,9%<\/strong><\/div>\n
\n
2. Coolblue medewerker doos: 8,07%<\/div>\n
3. KLM Robot: 7,87%<\/div>\n
4. SNS Bank: 7,25%<\/div>\n
5. ING: 6,42%<\/div>\n
6. T-Mobile: 6%<\/div>\n
7. Etos (bureau: Social Embassy): 5,59%<\/div>\n<\/div>\n
<\/div>\n

 <\/p>\n

Winnaar<\/strong><\/div>\n
\n
1. Coolblue medewerker doos: 18,22%<\/b><\/div>\n
2. Coolblue uitpakkers: 16,59%<\/div>\n
3. KLM Robot: 15,8%<\/div>\n
4. ING: 15,17%<\/div>\n
5. T-Mobile: 13,98%<\/div>\n
6. SNS Bank: 11,52%<\/div>\n
7. Etos (bureau: Social Embassy): 8,83%<\/div>\n
<\/div>\n

 <\/p>\n<\/div>\n

<\/strong>BESTE REACTIE OP EEN ANDER BEDRIJF<\/strong><\/div>\n
Jury:<\/strong><\/div>\n
1. Tele2: 10,42%<\/strong><\/div>\n
\n
2. KLM: 10,08%<\/div>\n
3. UPC\u00a0(bureau: TamTam): 8,93%<\/div>\n
4. Coolblue: 7,78%<\/div>\n
5. Nationale Nederlanden\u00a0(bureau: Boomerang Create): 7,72%<\/div>\n
6. Heineken (bureau: Boomerang Create): 5,04%<\/div>\n<\/div>\n
<\/div>\n

 <\/p>\n

Winnaar:<\/strong><\/div>\n
\n
1. KLM: 27,01%<\/b><\/div>\n
2. Coolblue: 21,03%<\/div>\n
3. Heineken (bureau: Boomerang Create): 15,45%<\/div>\n
4. Tele2:\u00a013,26%<\/div>\n
5. UPC (bureau: TamTam): 12,21%<\/div>\n
6. Nationale Nederlanden (bureau: Boomerang Create): 11,01%<\/div>\n
<\/div>\n<\/div>\n
<\/div>\n
\n

 <\/p>\n

<\/strong>BESTE INHAKER<\/strong><\/div>\n<\/div>\n
Jury:<\/strong><\/div>\n
1. Stabilo (bureau: Yune): 8,96%<\/strong><\/div>\n
\n
2. Amnesty (bureau: Brandfighters): 7,52%<\/div>\n
3. Andr\u00e9lon (bureau: Social Embassy): 7,47%<\/div>\n
4. WNF (bureau: Boomerang Create): 6,53%<\/div>\n
5. HAK (bureau: Etcetera): 5,28%<\/div>\n
6. Holland Casino (bureau: Social Embassy): 4,96%<\/div>\n
7. Transavia (bureau: Boomerang Create): 4,85%<\/div>\n
8. Centraal Beheer Achmea (bureau:DigitasLBi & DDB): 4,32%<\/div>\n

Grand Prix <\/strong>(hoogste scores bij jury van alle genomineerden):
\n<\/strong>Stabilo (bureau: Yune)<\/strong><\/p>\n<\/div>\n

<\/div>\n
<\/div>\n
Winnaar:<\/strong><\/div>\n
1. Centraal Beheer Achmea (bureau:DigitasLBi & DDB): 19,58%<\/strong><\/div>\n
2. Transavia\u00a0(bureau: Boomerang Create): 14,31%<\/div>\n
3. Stabilo (bureau: Yune): 13,52%<\/div>\n
4. Andr\u00e9lon (bureau: Social Embassy): 12,65%<\/div>\n
5. Amnesty (bureau: Brandfighters): 12,38%<\/div>\n
\n
6. WNF (bureau: Boomerang Create): 12,1%<\/div>\n
7. HAK\u00a0(bureau: Etcetera): 8,05%<\/div>\n
8. Holland Casino (bureau: Social Embassy): 7,29%<\/div>\n
<\/div>\n

 <\/p>\n<\/div>\n

<\/div>\n
<\/strong>SLECHTSTE BERICHT<\/strong><\/div>\n
Jury:<\/strong><\/div>\n
\u00a01. Kim Feenstra: 12,18%<\/strong><\/div>\n
2. SEAT: 11,76%<\/div>\n
3. De Volkskrant: 9,66%<\/div>\n
4. Yolanthe Sneijder-Cabau: 8,82%<\/div>\n
5. Remia: 7,56%<\/div>\n
<\/div>\n

 <\/p>\n

Winnaar:<\/strong><\/div>\n
\n
1. Yolanthe Sneijder-Cabau: 26,95%<\/b><\/div>\n
2. Kim Feenstra: 24,17%<\/div>\n
3. SEAT: 19,88%<\/div>\n
4. De Volkskrant: 16,54%<\/div>\n
5. Remia: 12,44%<\/div>\n
<\/div>\n<\/div>\n
<\/div>\n

 <\/p>\n

<\/strong>BESTE MERK<\/strong><\/div>\n
Jury:<\/strong><\/div>\n
1. KLM: 9,45%<\/strong><\/div>\n
2. Coolblue: 8,64%<\/div>\n
3. Efteling: 8,37%<\/div>\n
4. Vincent Optiek: 8,1%<\/div>\n
5. Heineken: 7,88%<\/div>\n
6. NS: 7,56%<\/div>\n
<\/div>\n

 <\/p>\n

Winnaar:<\/strong><\/div>\n
1. Coolblue: 25,37%<\/strong><\/div>\n
2. KLM: 20,68%<\/div>\n
3. Heineken: 16,22%<\/div>\n
4. Efteling: 15,33%<\/div>\n
5. Vincent Optiek: 11,81%<\/div>\n
\n

6. NS: 10,6%<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

...<\/p>\n","protected":false},"author":25,"featured_media":281894,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5669,2877],"tags":[683,7],"class_list":["post-281893","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventsnetwerken","category-opvallend-2","tag-awards","tag-social-media"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/281893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=281893"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/281893\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/281894"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=281893"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=281893"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=281893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}