{"id":19834,"date":"2011-07-08T16:11:39","date_gmt":"2011-07-08T14:11:39","guid":{"rendered":"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/?p=19834"},"modified":"2011-07-12T16:09:15","modified_gmt":"2011-07-12T14:09:15","slug":"updated-will-google-plus-win-the-battle-against-facebook-twitter-and-maybe-even-other-social-media-channels","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/updated-will-google-plus-win-the-battle-against-facebook-twitter-and-maybe-even-other-social-media-channels\/","title":{"rendered":"UPDATED : Will Google+ win the battle against Facebook, twitter and maybe even other social media channels ?"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p \/>\n<strong>Need a Google+ \/ Googleplus invite? Please <a href=\"christianfictoor@gmail.com?subject=Please invite me to Google+ (via Socialmedia.nl\">e-mail me<\/a> your gmail-adres and I\u2019ll send an invite!<\/strong><\/p>\n<p><strong>I&#8217;ve added some updates (please scroll down).<\/strong><\/p>\n<p><a href=\"http:\/\/www.christianfictoor.nl\/wp-content\/uploadsnieuwssocial\/2011\/07\/googleplus_logo.jpg\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.christianfictoor.nl\/wp-content\/uploadsnieuwssocial\/2011\/07\/googleplus_logo-300x142.jpg\" alt=\"\" width=\"300\" height=\"142\" class=\"alignleft size-medium wp-image-169\" title=\"\"><\/a> Google has tried and failed to strengthen its position as a major player in the realm of social media. Google Wave and Google Buzz were (sometimes clumsily) launched and failed to raise applause from social media users. <\/p>\n<p \/>Now Google has launched the b\u00e8ta version of Google+ and it looks that they have finally &#8216;got it right&#8217;<\/p>\n<p>Can Google+ &#8216;win&#8217; the battle against Facebook and Twitter (and other social media channels)? In the last few years they (Twitter and Facebook) have already gained an enormous user-base and have established a solid market-share and Google+ has yet to prove itself to the social media community.<br \/>\nSo at this time it&#8217;s to early to answer the question if Google+ will win the battle against the current &#8216;social media giants&#8217; but the signs are certainly there.<br \/>\nBasically Google took all the best elements of currently existing platforms and combined them into their new social media en-devour Google+.<br \/>\nBut they did more. Especially the way to group contacts is extremely smart. You can put your contacts in &#8216; circles &#8216; grouping them by, for example &#8220;family&#8221;, &#8220;business contacts&#8221; and &#8220;friends&#8221;. <\/p>\n<p>&nbsp;<br \/>\nBut there&#8217;s (much) more why I think that Google+ is an interesting new platform:<\/p>\n<ul>\n<li>you can add photos, QR codes, links and much more interesting rich-media information to your &#8216;about&#8217; page<\/li>\n<li>you get unlimited storage on Picasa (Google&#8217;s photo and video sharing platform &#8211; should Flickr be worried?)<\/li>\n<li>search results (SEO) could be hugely impacted in the future by using Google+<\/li>\n<li>Google+ is seamlessly integrated with their mobile platform Android (Iphone\/Ipad apps in the future?)<\/li>\n<li>the free live video-chat feature (possible with multiple users) makes Google+ stand out from Facebook and is a very interesting option<\/li>\n<li>the stream of posts from you and your Google+ friends looks a bit like a combination between Facebook and Twitter (best of both worlds)<\/li>\n<li>option to show posts per circle<\/li>\n<li>if you have location enabled on your mobile device Google+ can create circles &#8216;nearby&#8217; (interesting feature for location based marketing)<\/li>\n<li>&#8216;sparks&#8217; option; a (currently) small selection of topics showing you posts about the interest-field you&#8217;ve selected<\/li>\n<li>potential for growth is enormous because Google can easily expand their system with for example social bookmarks, a &#8216;quora-like&#8217; Q&amp;A feature and of course their own services like Google Docs, Google Calendar, Google Music etc.<\/li>\n<li>the search engine let&#8217;s you find people easily and adding new friends to your circles is as easy as counting from 1 to 3<\/li>\n<\/li>\n<p>through implementation of Google&#8217;s &#8220;Google Wallet&#8221; payment system it could well become an interesting e-merce and\/or crowd-funding platform<\/li>\n<p>&nbsp;<br \/>\nSo there we have it. A long list of interesting Google+ features that should trigger other social media platform to better follow their new competitor very closely. <\/p>\n<p>BUT Google+ is still in b\u00e8ta&#8230; Only people invited by current Google+ users can join (if you need an invite please contact me). And even then you might be in for a wait because Google opens and closes the &#8216;doors&#8217; to their new platform as they please.<br \/>\nOf course the staggering numbers of users that platforms like Facebook and Twitter have will not be reached by Google+ as long as the platform is still in b\u00e8ta but in my opinion they just might have just finally struck &#8216;social media gold&#8217; with this new platform.<\/p>\n<p>As a social media marketeer I&#8217;ll keep experimenting with this new platform to try out the unique features of Google+ and see how they could be suitable for our clients. I think it is an interesting addition to the already (very) wide range of social media channels.<br \/>\nKeep in mind that social media channels come and go (sometimes very fast) but I think Google+ is here to stay. <\/p>\n<p>If you are already on Google+ please connect with me (<a href=\"http:\/\/plus.google.com\/104089034994416821424\" target=\"_blank\" rel=\"noopener\">http:\/\/plus.google.com\/104089034994416821424<\/a>) or search for &#8221; Christian Fictoor &#8221; via the Google+ search option.<br \/>\nHope to welcome you in one of my circles !<\/p>\n<p><strong>UPDATES: Because Javascript embedding is disabled here please visit <a href=\"http:\/\/www.christianfictoor.nl\/?p=167\" target=\"_blank\" rel=\"noopener\">my personal blog<\/a> to see all updates:<\/strong> <\/p>\n<p>UPDATE july 11th: Google+ big succes, claims \u201cMillions\u201d of users already (audio interview with Eric Schmidt (Google)<br \/>\nUPDATE july 11th : Infographic comparing Facebook and Google+<br \/>\nUPDATE juli 9th : Added Google+ statistics box<br \/>\nUPDATE july 8th : Google+ announced that it will launch company pages (somewhat like Facebook fanpages) in about two weeks, in the meantime G+ asks companies not to join Google+ under their company name.<br \/>\nUPDATE july 6th : I\u2019ve added a video tour by Lifehacker.com<br \/>\nUPDATE juli 5th: Ford Europ runs first brand competition on Google+ (read the full article by @gordonmacmillan here).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":36,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1900,64,1901,30,1888,111,7,66],"class_list":["post-19834","post","type-post","status-publish","format-standard","hentry","category-algemeen-nieuws","tag-christian-fictoor","tag-facebook","tag-fictoor-wagelaar","tag-google","tag-google-plus","tag-hyves","tag-social-media","tag-twitter"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/19834","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=19834"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/19834\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=19834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=19834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=19834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}