{"id":17806,"date":"2011-05-30T09:00:49","date_gmt":"2011-05-30T07:00:49","guid":{"rendered":"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/?p=17806"},"modified":"2011-05-29T21:10:37","modified_gmt":"2011-05-29T19:10:37","slug":"social-media-is-een-fomo-the-u-s-population-does-not-spend-their-day-using-social-media","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/social-media-is-een-fomo-the-u-s-population-does-not-spend-their-day-using-social-media\/","title":{"rendered":"Social Media is een FOMO: &#8216;The U.S. Population Does Not Spend Their Day Using Social Media&#8217;"},"content":{"rendered":"<div><strong><a rel=\"attachment wp-att-17808 noopener\" href=\"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/2011\/05\/30\/social-media-is-een-fomo-the-u-s-population-does-not-spend-their-day-using-social-media\/fomo-like-a-mofo-v3\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-17808\" title=\"fomo-like-a-mofo-v3\" src=\"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/wp-content\/uploadsnieuwssocial\/2011\/05\/fomo-like-a-mofo-v3.jpg\" alt=\"\" width=\"465\" height=\"284\"><\/a><\/strong><\/div>\n<div><strong>Een interessant artikel op marketingblog Frogloop toont de duidelijk conclusie: &#8216;<\/strong><strong>The U.S. Population Does Not Spend Their Day Using Social Media.&#8217; Kijken we eens goed naar het gebruik van sociale media door de Amerikanen dan valt het dagelijks gebruik erg tegen. Het is meer de hype van niets willen missen dan daadwerkelijk gebruik. <\/strong><\/div>\n<div><strong><!--more--><\/strong><\/div>\n<p><strong> <\/strong>Kijkend naar de ruim 311 miljoen Amerikanen en de cijfers van het gebruik van sociale media, dan is dit zeer verrassend. Zeer verrassend l\u00e1ag vooral:<\/p>\n<ul>\n<li><strong>Twitter:<\/strong> 1.1 % of the U.S. population is on Twitter. (source: April 2011 results from Experian Hitwise.)<\/li>\n<li><strong>Facebook:<\/strong> While Facebook says that they have 150M U.S. \u201cactive\u201d users, which is 48% of the U.S. population, only 50% of active users login any given day. So 24% of the U.S. population logs into Facebook on any given day to check or post updates. (source: Facebook)<\/li>\n<li><strong>LinkedIn: <\/strong>0.37% of the U.S. population is on LinkedIn. (source: April 2011 results from Experian Hitwise.)<\/li>\n<li><strong>YouTube: <\/strong>19.94% of the U.S population is on YouTube. (source: April 2011 results from Experian Hitwise.)<\/li>\n<li><strong>MySpace<\/strong>: 1.19% of the U.S. population is on MySpace. (source: April 2011 results from Experian Hitwise.)<strong> <\/strong><\/li>\n<\/ul>\n<p>Conclusie is dat de Amerikanen welzeker veel met Facebook en YouTube doen. <em>Ziten we midden in de bubble of vergeten we dat\u00a0online marketing vooral scoort met de anderen middelen? <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":25,"featured_media":17808,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5669,1,5672],"tags":[34,1726],"class_list":["post-17806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventsnetwerken","category-algemeen-nieuws","category-reviewtrendgadget","tag-cijfers","tag-the-u-s-population-does-not-spend-their-day-using-social-media"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/17806","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=17806"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/17806\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/17808"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=17806"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=17806"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=17806"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}