{"id":171573,"date":"2013-12-25T12:30:34","date_gmt":"2013-12-25T11:30:34","guid":{"rendered":"http:\/\/www.socialmediasocialmedia.nl\/strategie_nieuws\/?p=171573"},"modified":"2013-12-24T17:11:30","modified_gmt":"2013-12-24T16:11:30","slug":"infographics-het-verleden-en-de-toekomst-van-marketing","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/infographics-het-verleden-en-de-toekomst-van-marketing\/","title":{"rendered":"[Infographics] Het verleden en de toekomst van marketing"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-171577\" alt=\"ccc396b\" src=\"http:\/\/www.socialmediasocialmedia.nl\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2013\/12\/ccc396b.jpg\" width=\"620\" height=\"387\" title=\"\" srcset=\"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2013\/12\/ccc396b.jpg 620w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2013\/12\/ccc396b-300x187.jpg 300w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2013\/12\/ccc396b-520x325.jpg 520w, https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2013\/12\/ccc396b-250x156.jpg 250w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/p>\n<p>Vroeger had je gemiddeld 209 koude telefoontjes nodig voor een lead. De lead hierbij was een afspraak. E-mails die je persoonlijk maakt hebben dan een ruim 5% meer CTR dan mails die &#8216;blind&#8217; zijn verstuurd. 92% van de merken heeft een app in de iTunes store van Apple. De &#8216;marketing automation&#8217; en aanpassing aan klantgedrag en -engagement zou de toekomst kunnen gaan worden in 2014, aldus dit overzicht van Kapost.. Zo heeft Coca-Cola 800 miljoen persoonlijke flesjes cola aangeboden. Wat wordt d\u00e9 toekomst van marketing? Wearable tech?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-171574\" alt=\"ghostsofmarketing_infographic_kapost\" src=\"http:\/\/www.socialmediasocialmedia.nl\/strategie_nieuws\/wp-content\/uploadsnieuwssocial\/2013\/12\/ghostsofmarketing_infographic_kapost.jpg\" width=\"600\" height=\"3000\" title=\"\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":25,"featured_media":171574,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,2877],"tags":[4752,81,445,4751],"class_list":["post-171573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen-nieuws","category-opvallend-2","tag-koud-bellen","tag-marketing","tag-toekomst","tag-verleden"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/171573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=171573"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/171573\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/171574"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=171573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=171573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=171573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}