{"id":13459,"date":"2011-03-31T11:45:10","date_gmt":"2011-03-31T09:45:10","guid":{"rendered":"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/?p=13459"},"modified":"2011-03-30T18:44:30","modified_gmt":"2011-03-30T16:44:30","slug":"video-seth-goding-over-boeien-binden-en-tips-voor-buzzing-content","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/video-seth-goding-over-boeien-binden-en-tips-voor-buzzing-content\/","title":{"rendered":"VIDEO: Seth Godin over Boeien > Binden en tips voor Buzzing content"},"content":{"rendered":"<p>\u00a0<object id=\"flashObj\" classid=\"clsid:D27CDB6E-AE6D-11cf-96B8-444553540000\" width=\"486\" height=\"412\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=9,0,47,0\"><param name=\"movie\" value=\"http:\/\/c.brightcove.com\/services\/viewer\/federated_f9?isVid=1\" \/><param name=\"bgcolor\" value=\"#FFFFFF\" \/><param name=\"flashVars\" value=\"videoId=852936397001&amp;playerID=70795066001&amp;playerKey=AQ~~,AAAAEEarmkE~,S-Amv_e6t_UoRNX1LIoJJ6UVqnHSmewk&amp;domain=embed&amp;dynamicStreaming=true\" \/><param name=\"base\" value=\"http:\/\/admin.brightcove.com\" \/><param name=\"seamlesstabbing\" value=\"false\" \/><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"swLiveConnect\" value=\"true\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><\/object><\/p>\n<p><strong>We vragen ons regelmatig af als persoon en als organisatie hoe wij onze doelgroep moeten Boeien en Binden. De Betrokkenheid is veelal ver te zoeken. Vooral online lijkt de consument een hit-en-run van aankopen te voltooien zonder enige Belevenis<\/strong>.\u00a0 50-plusser Seth Goding heeft groot gelijk: veel communicatie in de sociale media boeit niet, beleeft niet en bindt niemand. <!--more--><\/p>\n<p><strong>Drie tips <\/strong><\/p>\n<p>Goding zal Goding niet zijn als hij -op video-\u00a0dan vertelt hoe het w\u00e9l moet. Concrete tips van Seth Godin:<\/p>\n<p>&#8211; Boeien! Jouw content moet boeien en viraal sterk zijn<br \/>\n&#8211; beloon je fans; &#8216;dank voor het delen&#8217; , &#8216;leuk dat je mij volgt&#8217;<br \/>\n&#8211; cre\u00eber iets &#8216;spannends&#8217; wat de sociale media kan binden.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#46;&#46;&#46;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5670],"tags":[1304,12],"class_list":["post-13459","post","type-post","status-publish","format-standard","hentry","category-videopresentatie","tag-boeien","tag-social"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/13459","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=13459"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/13459\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=13459"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=13459"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=13459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}