{"id":107295,"date":"2013-04-10T16:05:26","date_gmt":"2013-04-10T14:05:26","guid":{"rendered":"http:\/\/www.socialmediasocialmedia.nl\/strategie\/nieuws\/tools\/events\/workshops\/training\/hr\/media\/?p=107295"},"modified":"2013-04-10T15:48:16","modified_gmt":"2013-04-10T13:48:16","slug":"16-april-mwgconnecting-digitalisering-van-de-media-de-stand-van-zaken-in-1-middag","status":"publish","type":"post","link":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/16-april-mwgconnecting-digitalisering-van-de-media-de-stand-van-zaken-in-1-middag\/","title":{"rendered":"16 april @MWGconnecting ‘Digitalisering van de media; de stand van zaken in 1 middag’"},"content":{"rendered":"

\"mwg-head-login\"<\/a>Alle\u00a0media\u00a0worden\u00a0digitaal.\u00a0Digital\u00a0natives knabbelen aan het domein van traditionele mediapartijen – YouTube aan TV, Spotify aan radio, NU.nl aan kranten. Gebruikers kijken steeds meer uitgesteld, lezen minder van papier en gebruiken steeds meer verschillende schermen. Van smartphones en tablets tot smart televisies.\u00a0<\/i><\/p>\n

<\/p>\n

Tijdens de\u00a0MWG\u00a0kennis- en inspiratiesessie op 16 april zullen vijf mediaexperts op het gebied van radio, print, outdoor en tv de vraag beantwoorden hoe traditionele (offline)\u00a0media\u00a0de slag naar\u00a0digitaalmaken. Wat is hun actuele antwoord op de digitale ontwikkelingen?\u00a0Media-autoriteit Ruud Hendriks van BNR Mediazaken modereert.<\/p>\n

\u25aa Liedewij Hentenaar (directeur Radio Advies Bureau)<\/em><\/p>\n

\u25aa Piet Bakker (lector kranten & journalistiek Hogeschool Utrecht)<\/em><\/p>\n

\u25aa Mat Heffels (onafhankelijk magazine expert)<\/em><\/p>\n

\u25aa Arno Buskop (digital\u00a0out of home specialist Kinetic)<\/em><\/p>\n

\u25aa Yoram Levi (director content & entertainment Ziggo)<\/em><\/p>\n

\u00a0<\/em><\/p>\n

In anderhalf uur tijd\u00a0worden\u00a0mediaplanners en -strategen, vertegenwoordigers van publishers, als ook broadcasters en adverteerders bijgepraat over waar traditionele\u00a0media\u00a0staan met hun digitalisering en wat er verder moet gebeuren.<\/p>\n

 <\/p>\n

Datum\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Dinsdag 16 april 2013<\/strong>
\nTijd\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 15.30 uur ontvangst<\/strong>
\n\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 16.00 uur programma<\/strong>
\n\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 17.30 uur netwerkborrel<\/strong>
\nLocatie\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 CoolBrands House, Abram Dudok van Heelstraat 5 te Amsterdam<\/strong>
\nToegang\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Gratis voor\u00a0MWG-leden, niet-leden \u20ac 70 (excl. BTW)<\/strong>
\nInformatie\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0www.mwg.nl<\/a><\/strong><\/p>\n

\u00a0<\/b><\/p>\n

 <\/p>\n

Meepraten over digitalisering van de\u00a0media\u00a0met\u00a0@MWGconnecting<\/a>\u00a0via\u00a0#MWG<\/a>\u00a0of in de\u00a0MWG\u00a0LinkedIn Group<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

...<\/p>\n","protected":false},"author":2,"featured_media":107296,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5669,2877],"tags":[4121],"class_list":["post-107295","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventsnetwerken","category-opvallend-2","tag-16-april-mwg"],"_links":{"self":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/107295","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/comments?post=107295"}],"version-history":[{"count":0,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/posts\/107295\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media\/107296"}],"wp:attachment":[{"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/media?parent=107295"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/categories?post=107295"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nieuws.marketing\/strategie_nieuws\/wp-json\/wp\/v2\/tags?post=107295"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}