Richtlijnen ‘For Not Pissing People Off On Facebook’

In de VS updaten gebruikers in Facebook zo een vijf tot acht maal per dag. Dat is veel. In Nederland is dit nog geen realiteit maar zal het netwerk snel kanabaliseren met ons grootste sociale netwerk Hyves. Als je een sociaal netwerk veel gebruikt is de kans op irritaties groot. Hieronder vier richtlijnen ‘For Not Pissing People Off On Facebook’:

Social Media Marketing richtlijnen om jouw netwerk niet te irriteren:

  1. Don’t EVER, EVER post crap business opportunity offers on someone else’s wall on Facebook
    This will not only get you completely removed, maybe even blocked as a friend, but also labeled as a spammer. Which will eventually lead to on thing, getting your Facebook account canceled.
  2. Always, ALWAYS, lead with value 
    If you’re goal on Facebook is to post content you’ve created, make it so that others find your content easy to read, easy to understand, and valuable in nature. Don’t just post a link to a landing page on Facebook without giving someone a VERY GOOD reason to click on your link. All you are ding at this point is wasting your time.
  3. Don’t Be Shy And Mingle 
    If you’re not looking at social media as a virual form of a party, then you’re looking at this form of marketing completely wrong. Specifically Facebook with all the recent buzz going around about it, is just a HUGE party that goes on 24/7. But if you’re the type of person that goes to a party just to hold up the walls in the joint, you’re not going to socialize and make any friends online. Start making conversation NOT RELATIVE to your business and see just how simple it is to build long lasting business relationships.
  4. “Tell Me More About My Eyes!” 
    People LOVE to hear more about themselves than they do about you. So be sure to appeal to everyone’s likes and build conversations around specific interests people have. You’d be amazed at how astonished someone will become if you can only remember just ONE simple thing that this person likes and bring it to their attention. It’s like giving flowers to a total stranger, you’ve just made their day!

Marc Petersen

Grafisch vormgever (vormgeven.nl) die zich niet beperkt tot specifieke mediums. web, video, papier, social! Generiek design onderscheidend met sterke branding. Een goed logo is als je hem met een stok in het zand kan tekenen en nog steeds dezelfde kracht heeft.